Who we love working with
and would like introductions to!

Medical Professions
(Specialists, Dental, Physios & Chiropractic)

Education and Early Learning
(Schools, Childcare & Training Centers)

Businesses that require…
online booking systems or shopping carts

Medium size business owners that are
unhappy with their current service provider

Start-Up Businesses
Losing count of the number of people
we have help get started

How to Generate Your Google Review Link

Free Google Review link generation

Creating a direct link to your Google My Business review window can be accomplished in a couple of ways.

Generating reviews for your business shouldn’t be a painful process. Keep it simple, and show them how to do it.

Create a link from Google Search

Step 1. On your computer, search for your business using Google.

Step 2. Find your business listing and click Write a review.

Step 3. Copy and paste the URL you see in your address bar.

If these steps don’t work for you,
you’ll need to use the PlaceID Lookup Tool instead.

Create a link using the PlaceID Lookup Tool

Step 1. Go to the Google Places API.

Step 2. Enter your business name in the “Enter a location” field at the top of the map.

Step 3. Click your business name in the list that appears.

Step 4. Your Place ID will appear on the map, beneath your business name.

Step 5. Add your Place ID to the following URL after the equals sign to create your link:
https://search.google.com/local/writereview?placeid=place_id_goes_here

When customers click your link, they’ll be able to rate your business and leave a review. Learn how to read and reply to customer reviews

Handy Tip

Shorten your URL using bitly

Create a shortened version of the long code above and get the added benefit of setting up tracking on that particular link. Simply paste the long URL and click SHORTEN. Bitly will give you a shortened link that is easier to paste.

Like this sample. https://bit.ly/2t5RUKH

Now send to your clients and start getting Google reviews.

Why online reviews are important

Local search engines love online reviews.

Online reviews matter when it comes to attracting more customers and helping them to choose between your company and your competition.

With Google dominating online searches, Google business reviews are an essential ranking signal for local SEO. So it makes sense that you work on getting reviews on your Google My Business page.

Google My Business helps businesses to manage their information that appears in maps and search results all in one place.

With local search results, Google will show a series of businesses in the area which is known as the “local pack” It is from here that your potential customers will see your information like your address, phone number and reviews that people have written about you.

Not only do reviews help you with your click-through rate, they can also help your business appear in the local pack in the first place.

Important Handy Tips

Contact Happy Customers
It should go without saying, but it is recommended to request reviews from happy customers. As they act as the best brand advocates. Do not ask customers who appear upset or dissatisfied as they may leave a bad review and damage your reputation.

Get Your Timing Right
This one is a fine line between not asking too early and not asking too late. Too early and your customer may not have got the full benefits of your product or service and may simply not have an opinion on it yet. Too late and that initial sense of impressiveness you created may have faded.

Educate Your Customers on How to Leave a Review
Hand out cards, add a link to your digital invoices or ask customers as they’re paying the bill. Don’t be shy. You can also create a page or blog post on your website with instructions on how to leave a Google review. For many people, the hardest part is simply not knowing how to do it. That’s where mediaBoss comes in, we’re here to help you with ideas on how to ask.

Generating reviews for your business shouldn’t be a painful process. Keep it simple, remind your customers, and show them how to do it.

website design Perth

Ask and you shall receive …

Please Note. Your customers will need a Google account to be able to leave one.

You’d be surprised how many businesses don’t think to ask for a review. Don’t be afraid to ask clients if they’d be happy to leave you a review. If you tell them how important it is to you and your business, they’re more than likely to take the time to leave one.

How to ask for Google My Business Reviews

Write a personal Email
A simple email asking customers to leave a review is a quick and easy method of receiving feedback. Your email could read something like this:

Dear [client’s name]

Thank you for your business. We really appreciate your support and feedback, and truly value you as a customer.

Our goal is to provide the very best products/service and we are always looking for ways to improve. We would love to hear your feedback, and I would be incredibly grateful if you could take a couple of minutes to write a quick Google review for us. 

To submit your review, simply click the link below and let us know what you think.

[add your link here]

Thank you so much for taking the time to leave a review. Your feedback is highly appreciated and important to us and I look forward to reading your comments.

Many thanks,
[your name]

Integrate with your Email Marketing
If you have an email marketing campaign then you have a huge opportunity to ask people for reviews. Ask people what they thought of your business or services and encourage them to write a review if they were impressed. If you don’t have one, contact creative imagery for help.

Add a “Call to Action” to your Email  Signature
“Happy with our service? Please leave us a review on Google.” Adding a simple call to action like this in your default email signature can generate a decent amount of reviews on its own. Think about how many emails you send each month. Adding a link to your signature can be the easiest way to get a boost in your review count.

Now for the most important part…

The importance of using high resolution images for printing

Did you email us an image and our reply was…
sorry we cant use that image for printing?

That must of been a painful reply to read, but trust us, it was in your best interest!

The reason for our reply was because of your image resolution. When sending your artwork to printers they require all images to be 300 dpi for a quality outcome.

DPI (Dots per inch)

DPI (Dots per inch) refers to the number of ‘dots’ or pixels per each inch of a printed document. Inches, millimetres or centimetres is the actual size (either printed or scanned) of an image.

When designing files intended for offset printing, it is essential that all images in your artwork are high resolution.

Have you ever seen printed material that contains pixelated or blurry images? This is often caused by incorporating low resolution images.

An example of a 300 dpi image at 100% and a low resolution 72 dpi image placed at 100%.

Downloading images from the internet?

First of all, if you downloaded your image from the internet without permission you risk Copyright infringement.

Secondly, most images downloaded from the internet are low resolution images (72 dpi) not suitable for printing. Image resolution is the term used to describe the detail an image holds.

Why Resizing isn’t the answer

All artwork design programs allow you to resize an image you are working on. But it’s important to understand why simply resizing a low resolution image will not produce a true high resolution image.

When you resize and make a low resolution image larger to meet the printing specifications of 300 dpi, all you are really doing is stretching the image.

Since high resolution images are based upon the number of pixels an image contains, resizing will not create more pixels it will only make each pixel larger by stretching it.

Using Digital Cameras

Most digital cameras settings are saved by default as 72 dpi images. This is because a computer monitor only needs to display an image at 72 dpi. What looks great on your screen at 100% will not print well.

If you want to use photographs from your digital camera in your print job, you need to set your camera on the highest resolution possible. A higher resolution will mean better photos, but it will also mean that your camera can store fewer of them. Because the individual size of each photo will be larger.

What is responsive web design
and why is it important?

responsive-web-design
what is responsive web design?

Responsive web design is a web page that “responds to” or resizes itself, depending on the type of device it is being viewed on. It makes your web page look good and easier to use on all devices such as a desktop, laptop, tablet or smartphone.

The ultimate goal of responsive design is to avoid unnecessary resizing, scrolling, zooming, or panning that occurs with sites that have not been optimized for different devices.

Today, the mobile is the “first screen” we look at when searching for products or services.

The amount of mobile traffic now accounts for more than half of total internet traffic. In 2018, Google announced that they were migrating sites that followed best practice in mobile-first indexing.

Mobile-first indexing means that Google now primarily crawl, index and rank the mobile version of the website.

So now, it’s more important than ever that you not only have a responsive web design, but also a customised mobile design of your website too.

It is Recommended By Google

With a 88.47% search market share as of April 2019, when Google speaks, search marketers listen.

Google states that responsive web design is its recommended mobile configuration. It even goes so far as to refer to responsive web design as the industry best practice.

This is because responsive design sites have one URL and the same HTML, regardless of device. This makes it easier and more efficient for Google to crawl, index, and organize content.

Google also prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to than content that lives on a separate mobile site.

website design Perth

When it comes to search engine rankings, a responsive site is not optional anymore. Google is literally crushing sites that don’t offer a mobile-friendly experience.

Excellent User Experience

A responsive website leads to a better user experience. If a user finds it hard to navigate or use your site, because they’re forced to constantly pinch and zoom, they won’t stay on your website.

But if your website scales and responds to the change in screen size, then visitors won’t have problems accessing menus, links, buttons or filling out forms.

Faster loading webpages

Mobile users in particular have short attention spans.

According to research, 53% of mobile visitors abandon webpages that take longer than three seconds to load.

If a website isn’t optimized for smartphones and tablets, it will take more time to navigate, which can frustrate customers to a point of no return.

Why You Shouldn’t Use ‘DIY’ Website Builders

DO IT “BY” YOURSELF

Have you created a ‘DO IT YOURSELF’ website but noticed that you are not getting any website visitors?

Building a website is like building a house. It takes a team of people with specialty skills to come together and build it. You need an engineer, designer and professional trades.

When you build your website with ‘DIY’ platforms like Wix, you are trying to build a house all by yourself. It may end up looking decent, but it’s going to have a lot of structural issues.

WIX ranks last when it comes to web hosting performers.

‘DIY’ Website Builders

‘DIY’ website builders

Websites like Wix, Squarespace and Weebly offer you ‘DIY’ websites at a very cheap price. You may think it is an easy and cheap option at first, but it will cost your business more than just money in the end.

Probably the single biggest problem with ‘DIY’ website builders is that the builder doesn’t contain the necessary elements to help websites rank better in Google.

WIX ranks near the bottom for desktop and mobile page speeds.

‘DIY’ Website Builders

Poor User Experience.

To make a really good website work, you need to create an experience for the user.

A website should be built with the user in mind to create a perfect user flow that increases engagement and customers. This requires a good website structure and the latest SEO (search engine optimization) techniques.

Avoid ‘DIY’ website builders if you want to create a large website or complex online store (the navigation menu doesn’t accommodate complex site structures as there is only one sub-level).

Slow Website Speed.

Having a slow website is bad for visitors, sales and more importantly search engine rankings.

Wix and other ‘DIY’ website builders host your website on a shared server with thousands of other users. This creates fewer resources and slower websites which is bad for everyone.

Websites should be hosted on a fast server that doesn’t have a large number of other websites hosted on it.

The Wix blog platform is very slow especially once blog posts begin to add up. It cannot handle a lot of content so while it is visually pleasing, it is lacking in functionality and load time increases.

No Support.

When you create a website with Weebly, Wix or Squarespace you don’t get the support you need.

What if your website goes down or something stops working on it? Do you have the skills it takes to fix it before your customers notice? A lot of the time, certain pieces of a website can stop working and you may not even know it.

Having a dedicated support team is essential they can make sure your website is up, running and functional so that your customers can find you 24/7, 365 days a year.

Bad SEO.

SEO or Search Engine Optimisation is the process of improving the ranking of a website in search engines such as Google.

In general, the higher ranked website on the search results page, the more visitors it will receive from the search engine’s users. To build a website with good on-page SEO, you must have access to the code.

When you build your site with ‘DIY’ website builders you do not have control of the code…just the design. ‘DIY’ website builders are widely known for having bad SEO because they are generated in a visual editor. This creates un-needed code and extra HTML that will hurt your rankings in the search engines.

Not built on a CMS Platform.

Content management systems (CMS) like WordPress, allow you to self-manage your website so you can add/edit/delete pages, and modify page titles.

You can have full control over files, design, documents and how you display your content. When you use a ‘DIY’ website builder you are creating static HTML web pages that are no match for content management systems.

You Don’t Own the Website.

Migration is not possible when you use a ‘DIY’ website builder. That means that if you wanted to move your website somewhere else, you won’t be able to.

So you will lose all your content and have to start over again. Having your website run on a CMS system allows you to migrate from host to host easily without website interruption.

Case Study : Branding

Quality Air Conditioning & Heating

Case study: Quality Air-Conditioning & Heating.

Established in 1996, Quality Air is a family-owned and operated business.

From humble beginnings, they have grown over the years to be a leader in their field. They sell, install, service and maintain ducted air conditioning systems in homes or offices, across Perth.

With over 20 years experience, they take pride in always giving their clients the best advice with cost-effective tailored solutions. Which is why so many of their customers stay loyal to them, often referring their friends and family time and time again.

View their latest specials.

Our Full-service Capacity.

The family team at Quality Air-Conditioning & Heating focus on being the best in Perth at what they do.

So when it came to their marketing, they wanted to work with one company that they could rely on to take care of all their online and offline marketing needs. Leaving them to focus on what they do best.

The team at mediaBoss has a wide range of branding development experience. We specialise in not only traditional advertising such as art direction and print media, but also digital, social media, and search engine marketing.

Web Design & Development.

Being not-so-tech-savvy, the team at Quality Air wanted to leave the management of their website to the professionals. Allowing them more time to focus on what they do best.

This system saves them time and money for any future updates that their website may require.

Brand Strategy

A brand is an… emotion;
created by the perceptions of the audience,
it’s how people feel when they interact with you.

It is a company, service or product with an emotional image.

We can help ensure, you are making the best possible first impression on prospective clients.

Customised Mobile Website.

Why is it important to have a customized mobile website?

Because today, the mobile is the “first screen” we look at when searching for products or services. The layout of a mobile site is different than that of desktop computer.

A website that was created for the full screen was designed for a completely different user experience.

Art Direction & Print Production.

We pride ourselves on being more than just graphic designers, we provide a smooth and supportive process with art direction and corporate branding experience to help lead you in the right direction.

We investigate your needs, we research, we plan, we implement.

From the creative concepts and art direction process, right through to the print production and delivery to your doorstep.

Testimonial

“mediaBoss manages the website and social media for our business and I must say their work quality and constant up-keeping is exceptional. They are constantly updating our website and social media as well as providing us with some creative and innovative ideas to help our business grow. mediaBoss is always willing to give an outside perspective on our advertising in the media so that we may produce the best results. They consistently provide excellent and on time service, I will be using mediaBoss with any of my future endeavours.

– Ben Ceravolo (Quality Air-Conditioning & Heating)

Case Study : DIY Website Builder Rescue

Mama’s Hemp

Case study: Mama’s Hemp.

Mama’s Hemp is driven to improve our lives in a healthy and sustainable way for the future.
They believe the advantages that a healthy diet can have for individuals is worth sharing.

Their vision is to help bring hemp to the Australians that for so many years
have been unable to use this amazing plant.

First-time Start-up Business

Starting a business for the first time Michael ventured down the “DIY’ option using the wix platform.

Thinking this would be a quick and easy solution that would save him time and money, he quickly started to realise that it was very time consuming and he didn’t achieve the desired result he was after.

WIX ranks last when it comes to web hosting performers.

‘DIY’ Website Builders

‘DIY’ website builders

Websites like Wix, Squarespace and Weebly offer you ‘DIY’ websites at a very cheap price. You may think it is an easy and cheap option at first, but it will cost your business more than just money in the end.

Probably the single biggest problem with ‘DIY’ website builders is that the builder doesn’t contain the necessary elements to help websites rank better in Google.

‘DIY’ website builders are widely known for having bad SEO because they are generated in a visual editor. This creates un-needed code and extra HTML that will hurt your rankings in the search engines.

images

WIX ranks near the bottom for desktop and mobile page speeds.

‘DIY’ Website Builders

Starting off with a strategy helps.

We have had the unique privilege of helping many new businesses launch into the marketplace and watching them grow, is always gratifying.

Explain where you want your business to go (objectives).
Define how it is going to get there (strategy).
Set-up a mutual understanding of the way forward.
Build a solid foundation before rushing into execution. This way every dollar spent is being used to achieve your goals.

We investigate your needs, we research, we plan, we implement.
Our target is to tailor each website development.

Setting up your own business can be an exciting time.

But before you start, save yourself time and money by knowing what’s involved in running a business.

Customised WordPress CMS Website.

A content management system (aka “CMS”) is a web application that allows Michael to self manage his website i.e. add/edit/delete pages, modify page titles and add images and new products using a client friendly admin panel.

This system saves Michael time and money for any future updates that his wesite may require.

Why WordPress?

WordPress has dominated the CMS field with the highest market share.

Versatile, flexible, WordPress has all the tools a webmaster needs for creating and sharing content of all kinds anywhere in the world.

Best of all it gives us an advantage when it comes to SEO, especially in regards to on-page optimizations.

WooCommerce - the most customizable eCommerce
platform for building your online business.

To help Michael start selling online, we introduced him to the world’s most customizable eCommerce platform for WordPress…WooCommerce.

Why WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platfor. Which means you can modify and customize anything and everything. Because you have complete control, you can add unlimited products and users, and take unlimited orders.

Testimonial

“The team at mediaBoss have been extremely helpful to help us at Mama’s Hemp start our first website. Initially, we tried a drag and drop website builder but it proved to be very difficult to figure out the small details. We decided to let the professionals do what they do best and we have had a great result. Mark was always willing to help and answer any questions and to guide us through. There is a lot that goes into getting a website ready for market so it is definitely worth letting mediaBoss assist highly recommended.”

– Michael Gallop (Mama’s Hemp)

Case Study : Website Development

Aqwasun Real Estate

Case study: Aqwasun Estate Agents.

A well respected & ”results-driven” boutique agency south of Perth.

Aqwasun Estate Agents pride themselves on referral & repeat business, building long-term relationships, honesty, integrity and offering a first-class real estate experience.

TEAM ROLT comprise dynamic mother-son duo Annette Rolt + Aaron Rolt of AQWASUN Estate Agents, established in 2009. With experience, diligence, care, perseverance, skill and vision, they know what sells houses!

View their current listing of home opens here.

Little Local Studio vs Big City Agency

After consulting with a number of local and big city agencies. Team Rolt decided that they wanted to work with a local business to redevelop their website. Choosing to work with the team at mediaBoss due to our experience working with a number of other real estate agents on past projects.

So it was a win for the little local studio and we are happy to say/ and knew we could easily deliver, an outstanding fully customised real estate website for them.

website design Perth

Customised Real Estate Web Design & Development.

Being tech savvy, Aaron wanted to have full control with the ability to update the company website moving forward.

So a WordPress CMS was the first item on the list.

A content management system (aka “CMS”) is a web application that allows the team at Aqwasun to self manage his website i.e. add/edit/delete pages, using a client friendly admin panel.

This system saves them time and money for any future updates that their website may require.

MyDesktop Integration

Team Rolt’s second main request was the integration of MyDesktop.

MyDesktop is the central management tool for real estate agents to manage and advertise their property listings online. It allows them to upload listings to all the popular real estate portals, such as realestate.com.au and domain.com.au.

Having a lot of past experience working with MyDesktop. The mediaBoss team were easily able to integrate Aqwasun’s MyDesktop real estate listing feed to their newly design and developed WordPress web site.

Case Study : Vehicle Signage

Belenus Pty Ltd.

Case study: Belenus Pty Ltd.

Reliable, Efficient and Comprehensive Electrical Services.

With over 30 years in the electrical industry, Belenus Pty Ltd specialises in all electrical services. Providing reliable and expert advice.

Specialising in Solar Panel installation services. Belenus can provide solar panel system solutions for homes and businesses across the Perth metro area. Solar panels are one of the most popular ways for households and business to reduce their electricity bills in Perth.

Learn why solar panels in Perth are a clever investment.

Knowing your products and services

Director Greg Liddelow chose to work with mediaBoss over other local web companies. Why? because we took the time to learn about his business instead of just selling him a website.

Another factor was that the team at mediaBoss specialises in corporate branding and not just web development.

Eye-catching vehicle signage is great for businesses that want to improve their visibility and increase awareness of their products and services without spending a lot of money.

Search Engine Optimisation (SEO)

SEO is more than just Google ranking.

It’s about converting visitors to your site into customers. Good search engine optimisation can help your customers find you, not just on Google. But also on social media, and local websites.

We understand that without traffic,
your website will not make money for your business.

Testimonial

“Mark has been very patient and helpful in getting our website/social media up and working. Thanks, Mark for listening and incorporating our ideas into the website. Belenus Pty Ltd

– Joanne Liddelow (Director – Belenus Pty Ltd)

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Let’s get started.

If you have a project that we might be able to help with,
then we’d love to hear from you…

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