Why online reviews are important
That must have been a painful reply, but trust us, it was in your best interest!
Our reply was prompted by your image resolution. When sending your artwork to printers, they require all images to be 300 dpi for a quality outcome.
Most digital camera settings are saved by default as 72 dpi images.
This is because a computer monitor only needs to display an image at 72 dpi. What looks great on your screen at 100% will not print well.
If you want to use photographs from your digital camera in your print job, you need to set your camera to the highest resolution possible.
A higher resolution will mean better photos, but it will also mean that your camera can store fewer of them because the individual size of each image will be larger.
DPI (Dots per inch) refers to the number of ‘dots’ or pixels per each inch of a printed document.
Inches, millimetres or centimetres is the actual size (either printed or scanned) of an image.
When designing files intended for offset printing, it is essential that all images in your artwork are high resolution.
Have you ever seen printed material that contains pixelated or blurry images? This is often caused by incorporating low resolution images.
All artwork design programs allow you to resize an image you are working on.
But it’s important to understand why simply resizing a low-resolution image will not produce an actual high-resolution image.
When you resize and make a low-resolution image larger to meet the printing specifications of 300 dpi, you are really stretching the image.
Since high-resolution images are based on the number of pixels an image contains, resizing will not create more pixels; it will only make each pixel larger by stretching it.
Starting with a high-resolution image is the only way to ensure perfect, high-quality printing of your photos and images.
First of all, if you downloaded your image from the internet without permission you risk Copyright infringement.
Secondly, most images downloaded from the internet are low resolution images (72 dpi) not suitable for printing.
Image resolution is the term used to describe the detail an image holds. The higher resolution means the more detail in the image.
