Looking to Start-Up a Business?
We Can Help.

Looking to Start-Up a Business?
We Can Help.

The team at mediaBoss has had the unique privilege of building many new brands from the ground up. Helping them launch into the marketplace and watching them grow, is always gratifying.

Setting up your own business can be an exciting time.

But before you start, save yourself time and money by knowing what’s involved in running a business.

Everything begins with a strategy.

Taking the time to clearly understand what your business stands for will ensure that your brand’s vision, values and unique selling points compel customers to work with you over your competitors.

 

Building a successful brand

Setting up a solid foundation before rushing into execution, is always the best way to start. This way every dollar spent is being used to achieve your goals, and not wasted on hit and misses.

  • Explain where you want your business to go (objectives).
  • Define how it is going to get there (strategy).
  • Set-up a mutual understanding of the way forward.

What is the difference between a logo design and branding?

A logo is for… identification.

It identifies a company or product in its simplest form via the use of a mark or icon. It is the face our your company.

A brand is an… emotion..

Basically, your brand is what your consumers think of you.

The emotion is created by the perceptions of the audience, it’s how people feel when they interact with your company, use your services or products.

Market your business

By understanding your business and your customers’ goals, you can promote your business and brand to your target audience to grow your customer base.

Step 1.

How to market your business

Working out your business’s market position will help you to build your business brand, find your target audience and focus on your customers’ needs.

Step 2.

Set up a business website

Thought about having a website for your business? If you want it to match your business name, consider registering your web address as early as possible. (We can help you here!)

Step 3.

Plan your social media presence

A well planned and managed social media presence, is a cost effective way to help you market your business and connect with your customers.

It's all in the details

We offer a versatile array of cost-effective traditional marketing & digital solutions with attention to detail.

Why work with us?

Dedicated, passionate and versatile...

strategic thinkers

We investigate your needs, we research, plan, then implement!

innovative designers

We help clients visually communicate with their target audience.

website design perth

effective developers

We create professionally designed websites built with a user-friendly, Content Management System that is easy to manage.

Whether you
have a project,
a problem, or
are feeling perplexed,
please contact us...

Contact us.

Why online reviews are important

Why online reviews are important

Online reviews matter when it comes to attracting more customers and helping them to choose between your company and your competition.

With Google dominating online searches, Google business reviews are an essential ranking signal for local SEO. So it makes sense that you work on getting reviews on your Google My Business page.

Local search engines love online reviews.

Google My Business helps businesses to manage their information that appears in maps and search results all in one place.

With local search results, Google will show a series of businesses in the area which is known as the “local pack” It is from here that your potential customers will see your information like your address, phone number and reviews that people have written about you.

Not only do reviews help you with your click-through rate, they can also help your business appear in the local pack in the first place.

Important Handy Tips

Contact Happy Customers

It should go without saying, but it is recommended to request reviews from happy customers. As they act as the best brand advocates. Do not ask customers who appear upset or dissatisfied as they may leave a bad review and damage your reputation.

Get Your Timing Right

This one is a fine line between not asking too early and not asking too late. Too early and your customer may not have got the full benefits of your product or service and may simply not have an opinion on it yet. Too late and that initial sense of impressiveness you created may have faded.

Educate Your Customers on How to Leave a Review

Hand out cards, add a link to your digital invoices or ask customers as they’re paying the bill. Don’t be shy. You can also create a page or blog post on your website with instructions on how to leave a Google review. For many people, the hardest part is simply not knowing how to do it. That’s where mediaBoss comes in, we’re here to help you with ideas on how to ask.

Generating reviews for your business shouldn’t be a painful process. Keep it simple, remind your customers, and show them how to do it.

How to Generate Your Google Review Link

Create a link from Google Search

Step 1. On your computer, search for your business using Google.

Step 2. Find your business listing and click Write a review.

Step 3. Copy and paste the URL you see in your address bar.

If these steps don’t work for you,
you’ll need to use the PlaceID Lookup Tool instead.

 

Create a link using the PlaceID Lookup Tool

Step 1. Go to the Google Places API.

Step 2. Enter your business name in the “Enter a location” field at the top of the map.

Step 3. Click your business name in the list that appears.

Step 4. Your Place ID will appear on the map, beneath your business name.

Step 5. Add your Place ID to the following URL after the equals sign to create your link

https://search.google.com/local/writereview?placeid=place_id_goes_here

Ask and you shall receive …

Please Note. Your customers will need a Google account to be able to leave one.

You’d be surprised how many businesses don’t think to ask for a review. Don’t be afraid to ask clients if they’d be happy to leave you a review.

If you tell them how important it is to you and your business, they’re more than likely to take the time to leave one.

How to ask for Google My Business Reviews

Write a personal Email


A simple email asking customers to leave a review is a quick and easy method of receiving feedback. Your email could read something like this:

Dear

Thank you for your business. We really appreciate your support and feedback, and truly value you as a customer.

Our goal is to provide the very best products/service and we are always looking for ways to improve. We would love to hear your feedback, and I would be incredibly grateful if you could take a couple of minutes to write a quick Google review for us.

To submit your review, simply click the link below and let us know what you think.

Thank you so much for taking the time to leave a review. Your feedback is highly appreciated and important to us and I look forward to reading your comments.

Many thanks,

Handy Tip

Shorten your URL using bitly.

Create a shortened version of the long code above and get the added benefit of setting up tracking on that particular link. Simply paste the long URL and click SHORTEN. Bitly will give you a shortened link that is easier to paste.

Like this sample. https://bit.ly/2t5RUKH

Now send to your clients and start getting Google reviews.

Whether you
have a project,
a problem, or
are feeling perplexed,
please contact us...

Contact us.

Is your website making a great first impression?

first impression

Is your website making a
great first impression?

Today’s customers are more connected than ever, they have greater access to choice and are more demanding than ever before.

Whether they find out about your business through a friend or via the local newspaper. They want to go to your website and find out more about you before making contact.

A websites first impression matters

So you must ask yourself, does your website design reflect how professional you are?

Does it clearly highlight the key factors that set you apart from your competitors?

You've got just seconds to make a memorable impact on new visitors to your website.

Good website design is a must in today’s highly visual market. The way your website looks, tells users whether they want to do business with you or not, in just a few seconds.

Website Design and Development

It is so important to have a web design that not only looks great, it must be easy to navigate. Ranks well with Google and most importantly converts visitors to your site into customers.

So you must ask yourself, does your website design reflect how professional you are?

Does it clearly highlight the key factors that set you apart from your competitors?

Custom WordPress
CMS Websites.

A content management system (aka “CMS”) is a web application that allows website owners to self manage their website i.e. add/edit/delete pages, modify page titles and add images and new products using a client friendly admin panel.

Learn more about…

Whether you
have a project,
a problem, or
are feeling perplexed,
please contact us...

Contact us.

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